About DistribuTECH 2023
DISTRIBUTECH 2023 took place February 7–9 at the San Diego Convention Center in California, convening the transmission and distribution community. Utility leaders, technology providers, and energy professionals explored smart grids, automation, advanced metering, energy storage, and grid modernization, while sharing solutions for delivering a more sustainable, reliable, and connected electricity future.
Client Requirements
A brand-forward trade show booth with wall graphics and LED screen, plus 30 Sales-Qualified Leads from Energy and Oil and Gas organizations with minimum annual revenue of $500 million.
TheChallenges
Attendee lists were unavailable on the event portal, causing database development delays and significantly compressing the window for pre-event outreach campaigns.
OurSolution
Built a 500+ prospect database aligned to the client's ICP from scratch. Deployed multi-channel outreach via emails, calls, and app messaging. Active Prospecting specialists ran rigorous on-floor qualification to surface CXO-level decision-makers with precision.
Results & Outcome
42 SQLs delivered against a target of 30, a 40% over achievement. 32 hot and warm leads secured. 39 accounts with annual revenue exceeding $1 billion captured directly into the sales pipeline.
Event Gallery
What Our Clients Say?
“You were a fantastic partner for Sibos 2025. Great execution, quality audience outreach, and excellent on-site support. Your flexibility, professionalism, and ability to adapt really stood out.”
A Swiss Technology Company
“Working with B2B Sales Arrow at WAF 2025 was a great experience. The team was proactive, flexible, and made sure everything ran smoothly while helping us reach the right audience.”
A Global Digital Leader
“The team did a great job driving targeted outreach and setting up valuable meetings at SIBOS. We were happy to see several conversations turn into real opportunities for us.”
A Global Revenue Management Provider
“Thank you team for delivering a sustainable and seamlessly executed booth experience at ITC 2025. Your smart digital-first approach helped us connect with the right audience while reducing printed collateral.”
A Global Digital Powerhouse
“Team B2B SA played a key role in making our ADIPEC presence a success through strong execution and meaningful audience engagement. Your ability to connect us with the right industry leaders created valuable business opportunities for our team.”
IT and Digital Leader
“Your crew brought incredible energy and dedication to our active prospecting efforts at Adobe Summit. Their proactive approach contributed in making a meaningful impact throughout the event.”
Global Digital Leader
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